Pandora and Tiffany Products to Appear on Google Insights Blog
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Two famous jewelry retailers, Pandora and Tiffany & Co. will appear for product searches on a Google Insights blog for Valentine's Day.
Pandora used the opportunity for outreach to build brand awareness. Specifically Pandora bracelets and Pandora charms came up as top product searches for the Google Insights gems and jewelry category, as did engagement rings, birthstones, diamond rings, and pearl necklaces.
Pandora also made digital and mobile gift shopping easier before Valentine's Day using social media.
The brand recently launched a bracelet-building application for Facebook, and it allows those with an iPhone and iPad to shop and share creations on the networking website before hitting a Pandora retailer.
By: JewelryOurs
Date: 2/12/2011
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