Oprah Winfrey to Give Away 6000 of Rare Argyle Pink Necklaces
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Oprah Winfrey's 6,000-strong Sydney audience will each be given a white gold necklace featuring Rio Tinto Ltd's famous Argyle diamonds.
The mining giant advised Australian Associated Press today that the one-off necklace was shaped in an "O" in "Australian colors" and featured seven diamonds including a rare Argyle pink diamond mined from its operations in Western Australia's Kimberley region.
They were created specifically for the Oprah guests and will be announced as part of the second show finale in Sydney, but are yet to be made. Arrangements were being made to deliver a necklace to the 6,000 guests, a Rio Tinto spokesman said. Rio Tinto had been in discussions with the Oprah show for two months to get the necklace designed, he said.
The Argyle diamond mine is the world's largest source of colored diamonds, including whites, champagnes, cognacs, blues, greens and the rarest of all, pink diamonds.More than 90 percent of the world's pink diamonds come from Argyle.
"We are delighted to take part in the 25th and finale season of the Oprah Winfrey Show, which also coincides with 25 years of diamond production from Rio Tinto's Argyle mine," Rio Tinto Diamonds general manager of sales and marketing Jean-Marc Lieberherr said.
Mr Lieberherr said Argyle diamonds were arguably Australia's most beautiful export and the finest in their class.
Separately, WA-based pearl and fine jewelery company Kailis has given away commemorative medallions to Oprah's studio audience on Tuesday in a bid to help introduce the company to the US market.
By: Australian Financial News
Date: 12/14/2010
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