Birks & Mayors Sales Rise 8 percent During Holiday Season
To $75.5 million...Birks & Mayors retail sales net during the Christmas season, measured from October 31 through December 25, last year, rose by 8 percent to $75.5 million, the company reported.
Same-store sales overall rose 4 percent, with a 7 percent increase in comparable store sales for Canada while the figure rose 2 percent for U.S. operations.
The $5.6 million increase in net sales was driven by an increase in comparable store sales, but $1.9 million was related to stronger currency in Canada. Sales from new stores accounted for $1.1 million in Christmas season revenue.
Stronger sales in Canada reflected an increase in sales transactions primarily related to an increase in store traffic while the increase in the U.S. reflected a higher average sales transaction, according to Thomas A. Andruskevich, president of Birks & Mayors.
By: JewelryOurs
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